#TDS25 Preview: Creating a winning venue strategy
Designing Commercially Successful Venues with Populous
Designing Commercially Successful Venues with Populous
At #TDS25 Populous will explore how its work is redefining the way architecture and design integrate with strategic planning to deliver visionary, data-led, and commercially viable venues.
In a special session Colin Green, EMEA Head of Data Insights and Strategy and Chris Maddison, Head of Food & Beverage at Populous will be discussing the importance of driving end-to-end solutions that set the foundation for a venue’s commercial success – aligning ambition, purpose, and design across every phase of delivery.
With decades of experience in venue strategy and operations across some of the world’s most iconic stadiums, our guest specialistsbring a wealth of insight to #TDS25. They will share how architecture, design, and strategic planning combine to create venues that are commercially sustainable and operationally efficient.
>> Hear from Populous – and network with 450+ stadium, arena and venue professionals – at #TDS25
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