#TDS24 Network with project delegations from 50+ stadium, arena and venue investments – as TheStadiumBusiness' Design & Development Summit returns to Manchester


TDS16: Speaker Sneak Peek

We are delighted to offer you a sneak peak into four of our internationally renowned Speakers at TheStadiumBusiness Design & Development Summit 2016, Manchester/Liverpool (31 Oct-2 Nov).

We’ll be announcing new speakers each week.


Andy Ward, Head of Merchandise and Licensing, RFU, UK:

Andy is Head of Merchandise and Licensing and joined the Rugby Football Union (RFU) in 2006 as Head of Retail. His remit covers all aspects of retail, licensing, museum and tours, and print and kit resources. The role also leads on the kit sponsorship deals and is the liaison between the teams and Canterbury, the kit partner.

Andy will be taking us through the ‘Lessons From Retail Design, Operation and Strategy’ session on Wed 2 Nov at 14.00. The merchandise kiosks, the fan shop, the concourses, the premium boxes and hospitality areas – to a retailer all of these stadium spaces are, on a matchday, prime retail sites. How do the world’s leading retailers consider the design and operation of such opportunities? Should the stadium sector not take lessons from the airport, where travel is the reason for visiting, but the retail component the driver for arriving earlier and spending more?

William T Mannarelli, Project Director, Espai Barça, Spain:
In July 2014, William decided to take on new responsibilities and moved to Spain to work as FC Barcelona’s Director, overseeing their Espai Barça Project. The project includes the renovation of Camp Nou (105k capacity), a new multi-purpose Palau (12.5k capacity) complete with training facility, a new Mini Stadium (6k capacity), and a mixed-use development on the Les Corts Campus served by a 3.5k underground parking facility, all worth €600m. Espai Barça’s completion is scheduled for late 2021. William will open day 2 of the Summit with an exclusive update on “the best sporting complex in the world” and FCB’s game-changing project at 09.10 on Wed 2 Nov.

Espai Barça has to be integrated harmoniously with the Les Corts neighbourhood, with a stadium that will fit 105,000 spectators, alongside a new, flexible and modern Palau Blaugrana arena (12,500 fans) plus a New Miniestadi (6,000 spectators) and new office spaces, hospitality areas, visitor experiences, more parking and improved accessibility. During its remodelling, the stadium will remain in operation – with the project also aiming to achieve the very best practices in energy efficiency and environmental sustainability.

David Keirle, Chairman, KSS Design Group, UK

David founded KSS in 1991, and is both the driving force behind the practice and instrumental in building their international reputation in the field of sports stadia and integrated commercial development. He is passionate about exploring how good conceptual design can have a positive influence on the building user experience, and as an avid sports fan enjoys the challenge of creating memorable venues for spectators and sports stars alike.

One day one of the Summit (1 Nov, 15.20), David will take us through a deeper look into the new, 20,500 seater grandstand – the largest in Europe – at Liverpool FC’s historic Anfield home. The design reflects the owners’ request to maintain the traditional four stand configuration, capture the unique spirit of the venue using club and historic references, and reinforce the intense Anfield spectator experience.

Umut Kutlu, Chief Marketing Officer, Beşiktaş J.K., Turkey

Umut is CMO of the oldest sports club of Turkey, with responsibility of generating commercial revenues by managing marketing and sponsorship organisation for fourteen branches, premium seats and overall ticket sales, new stadium commercial operations, and new business development operations. He joined the club in 2013, as the youngest executive and spearheaded the club’s corporate and commercial transformation and new stadium’s construction operations.

One day one of the Summit, (Tues 1 Nov, 09.55) Umut will share Vodafone Arena’s opening experiences with the TDS16 audience. Every stadium faces hurdles during construction, but to deliver Vodafone Arena, Beşiktaş J.K. were challenged with not only seamlessly fitting into the precious local history, but they were only permitted to move the 850,000 truckloads of rubble in the cover of night. Interestingly, the club estimates that by creating its own construction company – incorporating the business interests of board members and club partners – it saved 30% on total stadium capital expenditure creating one of Europe’s most technologically advanced stadiums.



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